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Posts tagged ‘flats’

Comfortable for a Cause – Bella Costa Flats!

Bella Costa Reed Multi Stripe

There are so many types of flats for one to buy and I always prefer style and comfort.  When one of my style sources told me about Bella Costa flats by Reef, I took one look at the line and was ready to try a pair!

Quilted padding with arch support

I got the reef multi-stripe since they were the most colorful with the stripes of every color and they reflect my vibrant sense of style.  I wore them out recently and the one thing that stands out about the flats is the quilted foam footbed with anatomical arch support! I was able to wear these all day and my feet were at ease and made for walking. The bottom of the shoe is fancied after espadrille construction with a durable rubber outsole with Jute inlay.  I got a lot of compliments as well as I was out and about and mentioned the place to snag them.

The Bella Costas are part of a great cause, the ‘We Heart Guatemala’ project. Launched on February 1st, the Bella Costas support the ancient tradition of the Mayan highlands of Guatemala. This shoe launch is also in conjunction with Nest, the nonprofit organization dedicated to identifying and collaborating with responsible artisan business.  Nest works with a network of existing artisanal workshops, globally, to alleviate poverty, empower women and promote peace.

Bella Costas will be available at www.reef.com for $54.

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Get a Free Pair of Ballasox on September 13th! (NYC Only)

Attention NYC fashionistas!  In celebration of New York Fashion Week, Ballasox will be giving away coupons for a  free pair of their on-the-go flats!   Here’s how it works:

In the next 24 hours, follow @CorsoComoShoes and #BeSweetToYourFeet to get the clues of where the Ballasox street teams will be on September 13th during Fashion Week.  If you “Spot the Ballasox” Girls on the streets of NYC, you will get a redeemable code for a free pair of Ballasox flats in any color you want from the website.

Mention to the Ballasox Girls my name (Stacy Gardner), and that I sent you from Examiner.com and you will be guaranteed this special treat for your feet.

So get ready and keep your eyes on Twitter for deets!

TASH FOLDS – Don’t Leave Home Without It!

Natashia Tomek, designer of TASH FOLDS

The next big thing to hit the shoe world just launched in February 2011 – a fashionable, foldable flat for the girl on the go.  There is a flat for all types, even a wedding collection!  On a sunny afternoon in downtown LA, I met with Natashia Tomek, designer of TASH FOLDS (@TASHLIMITED) to learn more about her new line.  Not only does she have a true sense of style when it comes to foldable flats, but she’s also tapped into industry where she can hold her own and hit the ground running.  

1.  How would you describe TASH FOLDS?

It’s the girl on the go who has an active lifestyle.  She’s running out of meetings, hopping into a cab, and putting on Tash Folds.

2.   Who is the target market?

16-35 year olds, but it has ventured way past that since 40 is the new 20!

3.  How did you come up with the collection?

I went to the UK and saw roll shoes. I saw them not as chic, so I thought, “what if I put some fashion into the shoes?” I had a dream about folds and then I pitched it to investors.

TASH FOLDS in different styles, along with the packaging

4.  What is the inspiration behind the different styles of Tash Folds?

Trends, animal prints, florals and friends.  I also think about what I would love to wear.

 5.  Who are your top 3 shoe designers?

Sam Edelman, Jeffrey Campbell, &  Dolce Vitta

 6.  What shoes in your closet makes you feel on top of the world?

Office =TOMS shoes, Going out = Basic black heels

7.  How many pairs of shoes do you own?

Over 100.  I’m a compulsive shopper.

8.  Which flats are your bestsellers?

Amorous, Double Dare and the oxford

 9.  Which celebrity would you love to see wearing TASH FOLDS?

Lady Gaga!

10.  In your opinion, what is the future of fashion?

Fashion changes constantly.  Not sure where it’s going, but I do look at articles to see where forecasting is and what is currently in season.

11.  What fashion advice would you share with the world?

Have passion behind what you do, whatever it is! I will continue to succeed as long as I do what I love!

TASH FOLDS, which comes in whole sizes 6-11

12.  How are your flats unique to brands already on the market?

Foldable, fashionable and easy to slip into your purse.  My flats are more stylish, convenient and have strong rubber sole.

For more information, go to http://tashlimited.com

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